Wednesday, September 15, 2010

Project Write Up

For Art 125 project number one, we used design principles: Emphasis, Contrast, Repetition, Alignment, Balance, and Flow to create and eye catching unified design. I created the word Emphasis with bold font and with a drop shadow. I used about 180 font with an arch that makes it look like its popping out at your eyes. I believe that this will automatically force the viewer to go to the that word as soon as you look at the page. The second word I wanted the viewer to notice is the word Repetition. The word Repetition is repeated several times with behind the word Emphasis. I used another bold type font with all upper cased letters and strategically place the word behind Emphasis so that the viewer will auto look at Repetition next. Third I want the viewer to go to the word Flow by placing it below Repetition and Emphasis. The wave font and gray to black lettering always the viewer to get a sense of movement. I think that way I set up Flow makes the eye down the page to Alignment. Alignment is very eye catching bye the black and gray letters. Next I wanted the viewer to notice the word Contrast.This word is also very eye catchy and I made it so the word looks like it is bending around the corner of the page. I also faded out the word so that the viewers eyes move one to the last word Balance. The word Balance has all bold font an enlarge letter "A" which helps the word stand out as well as look flashy.  The gray background also helps the letters stand out and be more revealing.
 

Full Size Comprehensive

Full Size Rough with a Sharpie

Second Round Thumbnails

First Round Thumbnails

Beginning Sketches

Beginning Sketches

Beginning Sketches